Sustainability

Keeping in mind that we are all interconnected to a larger environmental and social system, and that the impact of our collective choices can affect people and the world we all live in.

– Sustainable Slow Fashion Label –

Our commitment to sustainability: Ethics, responsibility & Transparency.

– Sustainable Slow Fashion Label –

Sustainable describes a system that perpetuates without creating harm to the environment, and for us as a SLOW FASHION BRAND, it means to put ethics and transparency at our business core.

For this reason, is part of our design philosophy to join a movement of change towards environmental and social sustainability in the fashion industry, to reduce human impact on the enviroment and to guarantee social and ethical responsIbility in the process of production of our clothes.

We also aim to to educate people to practice conscious and responsible consumption by promoting a sustainable slow fashion model.

Sustainable describes a system that perpetuates without creating harm to the environment, and for us as a SLOW FASHION BRAND, it means to put ethics and transparency at our business core.

For this reason, is part of our design philosophy to join a movement of change towards environmental and social sustainability in the fashion industry, to reduce human impact on the enviroment and to guarantee social and ethical responsIbility in the process of production of our clothes.

We also aim to to educate people to practice conscious and responsible consumption by promoting a sustainable slow fashion model.

Designed and handcrafted in our Atelier in Berlin, directly from us to you.

– Sustainable Slow Fashion Label –

Social & Environmental Responsibility.

We know that Garment transport generates a huge amount of C02, which can be reduced by minimizing the distances during production.

All the textiles we use in our collection come from countries in the European Union, like Italy, the Netherlands and Greece and our main textile partner works with fibers made from sustainable sources in Austria.

All our products are handcrafted by us in Berlin, Germany. This means that we are not only minimizing our carbon footprint but also guaranteeing social and ethical responsibility to our garment workers, who are treated with respect with a livable wage and safe working conditions.

By keeping the production local and centralized we can create an environment of trust and transparency ensuring security standards and fair wages to everyone involved in the making of our garments. We can have full confidence in how our clothes are made, guaranteeing no exploitation.

As a Sustainable Slow Fashion Label, we give major importance to the materials we work with, and we research every year to include more and more ecofriendly materials in our collection.

– Sustainable Slow Fashion Label –

Innovative Fibers & Ecofriendly Materials

Many of our products are made of certified Tencel® and Modal®, the finest fibers made from trees from sustainable plantations in Austria.

To be produced, this fibers need much less water than cotton and this water is reused afterwards in a circular proccess. In addition, the Tencel® fiber we are using needs to be washed less often than other materials thanks to its antibacterial treatment. Remember that washing clothes has a very negative impact on the environment through the use of water, electricity, and not eco-friendly laundry detergents.

This materials, and many others we are working with, also have an antipilling treatment to reduce the formation of fuzz.

Alternative Materials

Thermal insulation made of recycled bottles. An animal cruelty free alternative to down feathers.

We also use RECYCLED MATERIALS to promote Waste reduction. Instead of using animal feathers as thermal insulator, for our thermo Schals we use a syntethic insulator made of 100% recycled PET Bottles, this way we become less reliant on fossil fuels, reducing harmfull emissions, and being animal friendly.

Every Thermo Schal allows recycling of up to 3 PET bottles.

Choosing sustainability as a lifestyle.

– Sustainable Slow Fashion Label –

To sum up, our goal is to promote a system which works without leaving a negative footprint, guaranteeing environmental, social, and ethical improvements.

We know that being a 100% Sustainable Slow Fashion label is complicated, but we are working actively to be more and more responsible with our business and design decisions and we do our best to educate our audience and customers to become more responsible consumers as well.

To generate change we must all do our part.

Love your clothes and make them last.

Small changes in our behavior can help reduce the impact of our clothes on the environment. We dream about a world in which the clothes we wear, create nothing but love.

Love your clothes and make them last.

Small changes in our behavior can help reduce the impact of our clothes on the environment. We dream about a world in which the clothes we wear, create nothing but love.

Part of building a sustainable wardrobe

is learning how to extend the lifespan of your garments.

If you don’t want your clothes to wear out so quickly, here are some advices you can follow.
ROTATE YOUR WARDROBE
  • If you wear the same clothes multiple times per week, they will naturally get worn out faster. To make your clothes last longer, it’s a good idea to get into the habit of rotating your closet.
  • Wearing the same pieces every day as if they were a uniform is not advisable if it is not clothing designed and made especially for that type of use (work clothes) .
  • If you are completely in love with one garment and want to wear it so frequently, it could be wise to buy two of the same item that you like, so one can rest while the other is worn. Having multiples of items can cost more upfront but will keep both items lasting longer.
  • Also, change out of your outside clothing when you get home. At the same time, make sure to pick the right clothing for each activity.
FRESHENG UP YOUR CLOTHING BETWEEN WEARS
  • This will extend the time in between washes prolonging the life of your clothing
  • Hang your clothes to air them out
  • Wipe down or dab at items to remove dirt and dust
  • Spray with vodka or white vinegar and water to get smells out
WASHING
  • People in the modern age tend to over wash their clothing. Every time that you wash and dry your clothes little bits of fabric come off, causing high friction areas. Washing your clothes less often will help your clothes last longer. Unless your clothing is visibly dirty or has an odor, try to wear it at least three times before washing it.
  • The best way to wash a piece of clothing if you want to make it last as much as possible is to hand wash it, or use “Delicate” cycle with cold water whenever you can.
  • Always read carefully and follow the wash instructions exactly, doing so will not only keep your clothes looking nice but also make them last longer.
  • Always sort laundry by similar washing instructions and similar colors to reduce washing cycles, keep colors from becoming faded and prevent accidentally ruining your light clothes.
  • Most new items, such as dark-colored clothing, should be washed separately the first time in case the colors bleed.
  • Turn clothing inside out and close zippers when washing to reduce pilling on the visible side and avoid accidentally ripped clothes.
  • Don’t Pack the washing machine with too many items, your clothes won’t get as clean and the constant friction of items rubbing against each other can ruin the finish of your clothes.
  • Use a mesh bag to protect delicate garments. They are very useful not only for delicate and small items but also for sweaters and much more. This mesh gets them clean while keeping their shape intact.
  • Reduce the amount of detergent, that’s actually better for your clothes and the environment. Also, be careful with fabric softeners, they can make our clothing seem softer and smell great, but they can also be very damaging to clothing.
DRYING
  • Use a drying rack to let your clothes air dry instead of using the dryer which is harmful for your clothes. The hot air weakens, fades, and shrinks materials. This is especially true for elastic fabrics.
DRY CLEANING
  • Try to avoid it, it uses chemicals that can deteriorate the fabric of your clothes and also are unnecessary harmful for the environment.
PRE-TREAT YOUR CLOTHING
  • Try to treat stains right away to prevent them from setting. It’s handy to carry a stain removal pen with you, to treat stains immediately when they happen and make them easy to remove later.
  • Pre-treat your clothing to remove stains and address any other issues before you put it in the wash. While it may take extra time and effort, this will keep you from having to wash your clothes multiple times, which could ruin your clothing.
  • If you put the item in the washing machine, check that the stain came out. Keep treating the stain and washing the item until the stain comes out. Don’t put the item in the dryer because heat can cause the stain to set.
PILLING
  • Many times it can be caused by and easily avoidable mistake like washing your clothing with the wrong type of garments and creating friction
    (For example washing towels with your T-shirts) or also when you have washed your clothes too many times and too intensely. Avoid washing too frequently.
  • Sometimes pilling can happen when there’s too much friction during wear. This kind of pilling cannot be avoided. However, pilling is not the end of your garment’s life. There are small de-pilling machines that get rid of these little balls in one swipe, a simple purchase that can save you a lot of money. Just be careful not to over use it, it does take out little pieces of fibers with each use.
  • If you really dislike pilling in your clothing try to choose garments made with textiles that have been treated to prevent this. Our collection is mainly made from Tencel® and Modal® fabrics with anti pilling treatment. This is Specified in the item description.
STORAGE
  • Store your clothes properly & with care.
  • Some clothes do best folded. Sweaters and knitwear get shoulder bumps and stretch out over time when stored on hangers.
    Fold them and store them on a shelf or in a drawer to help them maintain their shape.
  • Use the correct size and type of hanger for your items to avoid stretching the necks, shoulders, and collars out and better preserve the shape of your clothes.
  • Keep your closets dry to prevent moisture and mold from growing in them.
  • Ensure your clothes are fully dry before putting them away.
  • Leave space between clothes to let air circulate
MENDING
  • Learn to do some of your own repairs. You can mend simple things like small holes or replace buttons with basic sewing skills, but if you don’t feel confident enough, take your garment to a local seamstress.
REPURPOSE YOUR CLOTHING

Old clothes can be put to new uses by repurposing them. Items with small stains or light wear can become pajamas, loungewear, gardening clothing, or clothes for deep cleaning the house.

Visit our store

Jackets and Capes

Kimo Soft Black Jacket

99,00 

Jackets and Capes

Poncho Drap Black

99,00 

Jackets and Capes

Black Kimono II

75,00 

Jackets and Capes

Green Kimono

69,00